There’s no point of doing a SEO optimization without benchmarks and in this post, i will show you how you can create a SEO benchmark for your pages and posts using varvy “online” tool.
An Introduction To Varvy
Varvy is an online SEO tool and analyser which gives you a very detailed report of implemented and non implemented optimization based on Google’s guidelines.
This includes Speed testing report, On page SEO report and mobile optimization report based on google mobile friendly webpage guidelines.
For now, there are three tools Vavry offers and below is the detailed overview at each of them.
SEO Analyser Tool
The SEO analyser by varvy is highly recommend for any beginner and i suggest you to use it at least once a week and every time you do something related to SEO.
This tool shows you everything related to how google renders your website and how it performs on its guidelines.
Some notable segments are :-
- Number of blocked links and pages by robots.txt
- Page Speed
- Http headers validator
- Link amount and findable links count
- if modified since header validator
- paid links finder and security analysis
And more. Not only it shows the errors and applied optimization results, but beneath every segment of the report an article is attached which is written by patric himself that explains you everything you need to know about the given particular topic/segment.
The report also shows you how your page looks on a mobile phone with a screenshot attached to the report. If your mobile theme is having any issues or errors, it i indicates and you can check and rectify those too.
Speed Test Report
The speed test report shown by varvy is not your typical “developer only” report like pingdom or gtmetrix.
The report is very neat and beginner centric. Every word that matters is explained with a detailed article just below the speed results shown.
Varvy explains how your pages are performing and what is missing along with why they actually affect your SEO.
Here’s my report :-
My speed optimization report says my blog is almost done of what it takes to be a fast loading blog.
It also shows about what kind of optimization is missing and what impact it will have on my overall site speed and performance.
It’s also points out that I should leverage browser cache.
Mobile Friendly Test
A very much needed tool for bloggers and webmasters. As per the first week of April google has official released the new “mobile first index” update.
You need to make sure your pages are 100% mobile responsive. Here’s my report for inspiration:-
My blog has an one hundred percent smartphone friendly page which makes sure it looks and feels great on every device
Varvy shows you the exact reason why your pages are not mobile friendly and how they degrade user experience.
With the suggestions given my varvy mobile friendly test results you can make your blog or web pages 100% mobile friendly.
All you need is an SEO optimized and responsive theme which is based on bootstrap. This will make sure your blog looks great across all the devices.
I find this tool very effective and specially, i would highly recommend this to to you if you are a beginner and play with your SEO quite often. It has every necessary data which is based on google guidelines which makes Varvy a trust worthy tool. Above all of that, it’s completely free to use.
It’s better to note that this tool gives you a complete overview of how well your pages follow the google’s guidelines and we just want to do the same. Of course it isn’t as comprehensive as any other dedicated SEO tool but yes, the beginners should use it.
Share this on your favourite social media and if you have any question, or any awesome tool like Varvy, share that in the comments section below.